What’s in Your AMI Public Engagement Campaign?

This article aims to provide some comfort to fellow utility leaders and water communicators that public outreach and engagement around AMI is not as scary we may think. Earlier this year I conducted secondary research and interviews with water utilities in Texas and Colorado who have implemented AMI public outreach campaigns. Below is a check-list … Read More

The Value of Public Engagement Campaigns in Ensuring the Success of Advanced Metering Infrastructure (AMI) Implementation

Executive Summary Advanced Metering Infrastructure (AMI), commonly referred to as “smart meter” technology, was introduced more than a decade ago to electric and water utilities. AMI is far more prevalent in the electric sector than in water; however, a number of water utilities have considered how the technology can improve their operational efficiency. This paper … Read More

How Cool is Your Water (Utility)? Building Trust in Your Brand

Is it possible to create a brand of ‘coolness’ around a water or wastewater utility? If you had asked me 10 years ago, I would have said “probably not.” But as the industry and the media landscape have evolved, it’s become clear that a favorable public perception of utility professionals improves brand value, which translates … Read More

It’s an Emergency! Three Things to Do to Reach People in a Water Crisis

In 2016, the South Texas city of Corpus Christi was mired in water safety crises that may continue into 2017. City officials have had to issue three different alerts, including one in December that rendered the entire city — with more than 324,000 residents — without drinking water for four days. Corpus Christi is not … Read More